I Have an Arch Nemesis
Actually, I have a few.
Despite my therapist’s suggestions to let it go because “the only one getting hurt by resentment is me” 🤮 I keep my grudges in a box covered in sequins tucked in the back of my closet. Not in sight every day but easy to find when I need it.
Each of my nemeses used to be a work buddy who took advantage of our friendship and information I had divulged to become a competitor in our industry. They did me dirty.
Competition comes up in almost every one of my entrepreneurial circles. Mario, one of the funniest and kindest aspiring entrepreneurs I’ve met, has an industry arch nemesis who – get this – is also crushingly handsome. 😍🤬😍🤬
What do you do with an arch nemesis?
How do you handle competition?
Step 1: Watch them carefully.
You’re looking for their gaps. As much as your imagination may have puffed them up to be perfect, that’s impossible. They surely have topics they don’t cover or an angle you disagree with. That’s where you can lean in with your approach – the things that make you different. The more you can distinguish yourself, the less they’ll feel like competition.
If you can’t find something you disagree with, that’s also a clue. It means they’re so plain vanilla they don’t make waves. It’s inauthentic. You just have to be you to be better than that.
Step 2: Stop watching them.
Block and mute. This step takes you 30 seconds at most. It can be a hard psychological mountain to climb because our false people-pleasing characteristics make us think we’re supposed to be friends with everyone.
And that someone is going to see that you’ve blocked them and it’ll become a controversy. You aren’t Britney Spears and Justin Timberlake. No one will notice.
Just like how I don’t buy potato chips at the grocery store because I’ll eat them all – It’s bad for me. Block and mute keeps your competition from taking up rent-free space in your head.
Put them in a tiny sequined box that you tuck away in the back of your closet. Out of sight, out of mind.
With the headspace you get back, create. Mind your own business, literally. Focus on your own work and GO.
Step 3: Pull out the tiny sequined box as needed.
I root into the back of my closet from time to time when:
– I’ve run out of ideas for my blog or social media channels. I can always take a 5 minute spin through what my arch nemeses have been posting lately and find a gap to address (without ever naming them).
– I see a friend about to make the same mistake I did with one of my arch nemeses.
– I need a reminder that I’m a bad bitch. Should imposter syndrome ever start creeping in, I’m able to review their plain vanilla asses and be reminded of what makes me, me.
Look, this isn’t the advice you’ll see in movies that say you can make that Mean Girl your friend (or frenemy). And this definitely isn’t what my therapist would advise. But it’s a way to skim the advantages you can off of the situation while preserving your mental health and your heart as much as possible.
Got an arch nemesis? You wanna tell me who did you dirty? I’m all ears and your secret is safe with me. I’m not yet at a point where I’m ready to name names but I promise that every time you see me mention “Todd” I’m talking about one of mine.